Is Hiroshi Fujiwara the father of streetwear?
Today, streetwear is undoubtedly the global mainstream. When we hear the term, most of us visualise a Supreme hoodie or limited edition sneakers co-designed by pop culture personalities. One of the main people who popularised this aesthetic in Japan, and later globally, is Hiroshi Fujiwara. Hiroshi is without a doubt one of the most influential people of not only Japan's fashion scene. His career began in 1982, when he departed from the small town Ise and travelled to London. In London, he met Malco