The history of Yeezy: from Nike, Louis Vuitton to adidas Yeezy
Hype and cult status. Kanye West’s sneakers set the world on fire. They generated greater interest in sneakers for a whole generation - some people even built their business on them. However, Yeezys go much further back then you might expect. So today, we’ll be taking a look at how these sneakers transformed into a worldwide movement and lifestyle. Kanye has been in contact with brands like Nike and adidas since 2005. Back then, he wanted to get his first official collaboration, with the main motif bein