Posted on CategoriesInterviews, Projects

Footshop in Bucharest. Why? Why not

If you follow Footshop, by now you’ll know that you can encounter it on your trips to the capitals of Slovakia or Hungary. A new place where you can run into Footshop is in Bucharest, the capital city of Romania - last year, Footshop successfully expanded to the local market. Why? Because the Romanians love Footshop’s sneakers. Find out firsthand what opening the store was like from main actors. from left: Lenka Zbořilová, expansion manager; Michal Bým – exVisual Merchendiser; Danka Brotea – Buchare

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Posted on CategoriesProduct story

Let your inner Basquiat come in

Even though he only stayed there for a short while, Jean-Michel Basquiat made it from New York's streets to the upper echelon of art. He was one of the most interesting artists of his time and remains relevant to this day. Release your inner Basquiat with these accessories from Herschel Supply Co. Jean-Michel Basquiat was born in New York in December 1960. He started his artistic career when he was 17, painting graffiti in lower Manhattan with his friend Al Diaz - he used the name SAMO© - Same Old S

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Posted on CategoriesProduct story

Walk your own path with the Home of Classics

Every pair of sneakers has its purpose. Some were made to play a tennis match in. Some were made for you to wreck during a festival. Some are for your daily commute and some just stay in your shoe rack. Some sneakers are here for you to record every one of your steps – the Home of Classics, for example. Everyone has that one pair of sneakers that they couldn't get themselves to throw away. I remember mine – they were five years old, had a hole above the toe, they were torn up because I didn't untie

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Posted on CategoriesProduct story

Behind the scenes: ASICS Structured to move

We showed you the final outcome – fifty seconds of video that tell the story of a product, but behind those fifty seconds are hours of planning, shooting and postproduction. Mark Bornemissza, Footshop's Brand coordinator for Hungaria prepared a video to accompany the ASICS GEL-Kinsei OG silhouette. In this interview, he'll explain more about the process of making the video. https://www.youtube.com/watch?v=GhHdeoMo8FQ Where did you search for inspiration for the video? Mark: I was inspired direct

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Posted on CategoriesProduct story

Everything you might have missed about The Nightmare Before Christmas

The Nightmare Before Christmas was created by probably one of the most original director of our time, Tim Burton, and it's based on the same-titled story. Although the producers at Disney were slightly afraid of it being controversial, it found its way to viewers all over the world. Let's take a look at some interesting facts about the movie. The movie was made using stop motion, and the animators used Burton's verses and drawings as a basis. The Nightmare Before Christmas had the historically bi

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Posted on CategoriesProduct story

Nike React will be releasing an NFL collection

You've probably already heard about the Nike React Element 55's – at the moment, it's one of the most comfortable shoes for running and casual wear. The unique React technology reflects energy, which means that walking in them is as comfortable as it gets. Currently, Nike is preparing an officially licensed NFL release, with the colorways being inspired by, obviously, the teams. Can you spot the similarities in all 12 colorways? Denver Broncos via Nike Green Bay Packers via Nike New York

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Posted on CategoriesProduct story

Zoom Stefan Janoski celebrates its 10th anniversary

2009, Nike SB, skating and Stefan Janoski. These four terms put together are what makes the Zoom Stefan Janoski silhouette, which is currently celebrating its 10 year anniversary, what it is. To put you up to speed, Stefan Janoski is a professional skateboarder from Vacaville, known mostly for his switch-stance skills and smoth,laid-back style, which is reflected in this iconic Nike silhouette. And because it's celebrating its 10th anniversary, here's 10 things you should know about the Zooms. https

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Posted on CategoriesProduct story

Renne Dang and Kovkou talk about the Puma x Helly Hansen collection

The outdoor brand Helly Hansen was founded in Norway more then 140 years ago. To this day, it has remained one of the leading suppliers of functional sailing and skiing equipment. In the 90's, the brand also found their niche in the world of hip hop and streetwear, thanks to its distinctive designs.  Recently, the brand teamed up with Puma and released a 90's-inspired collection. The launch event happend on Tuesday in Oslo, and Footshop's Shoe Dog Peter Kovkou Kováč was there along with Renne Dang – here's

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When video games meet the sole

It shouldn't be a suprise that since we have an international day of towels, left handed people or even bats, video games have their own day too. And if there's a whole day dedicated to video games, why shouldn't there are also be sneakers? It's the 12th of September and the US is celebrating National Video Games Day, so before you take a seat behind your console and spend the rest of the day gaming, take a look at some of the most interesting sneaker/video game collaborations on the market. Nike SB Dun

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Posted on CategoriesProduct story, Sustainability

Sustainable fashion and its influence on the environment

These days, we give our environment a hard time - we let a lot of materials and produce go to waste. A coffee or lunch to go is a common thing, same as throwing half of the lunch along with its packaging in the trash. Sneakers and apparell are a specific category that we frequently buy, often in large quantities, and say goodbye to in a matter of months. Sustainable, or slow fashion is a response to producing clothes at the lowest cost possible, without considering the effects it has on the environmen

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Posted on CategoriesProduct story

Famous sneakers in famous movies

It's quite common among global brands to collaborate with moviemakers so that their products can land a small part in a movie - it's called 'product placement'. On the other hand, the actors have to act in something, and even a "basic" sneaker can be a means of building character. I found six pairs of sneakers that have not only appeared in popular movies/TV shows, but that you can also buy in our online store. Forrest Gump (1994) Model: Nike Cortez Nike's Cortez silhouette is one of the most i

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Posted on CategoriesCulture

FTSHP ultimate festival guide

The festival season is officially in full swing. So far you could have visited festivals like Votvírák, Rock For People, Beats For Love or Fingers Up. But it’s not even the middle of summer, and that means one thing – there’s still a lot of them you can go to. And because I’ve got a team of music festival pro’s around me, we’ve compiled a guide for you that’ll make sure you’re ready for (almost) anything. Oddly enough, I remember my first festival much better then the last one. I was 16, listened to HZM

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