Posted on CategoriesProduct story

Reebok Zig Kinetica II are more futuristic than ever

If we had to choose one Reebok silhouette that has garnered the most attention in recent years, it would undeniably be the multi-purpose Zig Kinetica. After several follow-up models, for example, the outdoor Edge version, Reebok has now come up with a new, improved version of the 2019 model, the Zig Kinetica II. In essence, the entire series serves as a display of technological innovation, and as Reebok's representative in the race for the best sneakers of the future. This mainly comes down to the Zig E

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Posted on CategoriesProjects

Celebrating Air Max Day 2021 with art and ecology

Traditionally, March goes hand in hand with Air Maxes. Why? Because the 26th marks the birthday of the most popular product line in sneaker history. And we’re preparing something big this time. Take a couple minutes to check out the upcoming project, remember the best sneakers of this year and just enjoy Air Max Day with your favourite sneakers. The first sneakers with a visible Air Sole appeared in stores on the 26th of March back in 1987. Tinker Hatfield’s iconic suspension debuted on the Air Max 1, a

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Posted on CategoriesProduct story

Nike’s Air Structure Triax 30th anniversary celebration – the OG colorways are back

The fusion of retro and modern elements isn’t a novel idea in the world of sneakers. The biggest players on the field re-release sneakers like clockwork, but often you look at the result and can’t help thinking: “Was this really necessary?” This is definitely not the case with the first ever sneaker to have a visible Air Sole, which is celebrating its 30th birthday with the release of two OG colorways. I didn’t want the previous paragraph to sound sour towards other projects based on the same concept. B

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Posted on CategoriesProduct story, Tips

Techwear in 2021

3 a.m., the city and its constant struggle of darkness with the light of neon signs, accompanied by the night silence of a never sleeping metropolis. A hooded figure looks down from a skyscraper under construction. Everything about them, from the black jacket with a plethora of pockets to their sneakers, hints that retro is probably not their style. They’re probably not a part of the workers a few floors below. Looking part ninja, part soldier, they fit perfectly into the atmosphere of the nighttime city b

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Posted on CategoriesProduct story

The new women’s Converse collection My Story tells yours, too

Celebrating International Women’s day is different for everyone. Some buy a beautiful flower bouquet, others start a discussion on women’s rights in the world (yes!). And some people might be waiting for the new sneaker collections that are released every year on International Women’s day. That last desire, or actually all of them, is satisfied by Converse’s just released My Story collection, which you can find online at Footshop. The collection consists of two colorways of the legendary Chuck Taylor 70

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Posted on CategoriesProduct story, Tips

The best unexpected sneaker picks for this spring

It’s like it was yesterday, when I was giving winter recommendations. Now some time has passed, the pandemic is still here and the first spring flowers are slowly starting to grow to take a look how the sneaker game has changed. They definitely won’t be disappointed, perhaps partially thanks to this article, which will help you choose the best men’s sneakers for spring. If you’ve taken a quick look ahead at the selection, you’ve probably noticed that won’t be about the classics. Most other articles on t

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Posted on CategoriesTips

How to recognise fake sneakers

Buying sneakers is often pretty expensive. The joy you get from a fresh new pair usually supresses regret over the amount spent, but a problem arises when it turns out the shoe you’ve been dreaming of isn’t the real deal. In this article, we will talk about the phenomenon that counterfeits are, focusing primarily on fake sneakers. Keep reading to find out how to recognise fake shoes, what to look out for when shopping, and other tips so you never fall prey to fakes again. HOW TO DISTINGUISH A FAKE FRO

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Why Nike Blazers are the ideal choice for the beginning of spring

Only a few sneakers can be considered suitable for the whole year. This select few undeniably include the legendary Nike Blazer silhouette, Nike’s first basketball shoe, which is currently available at Footshop in more than 40 color combinations. This is mainly true for the high version of the Blazers. This shoe was first released in 1974, which makes them one of the oldest Nike models on the market. However, Blazers are no longer a typical shoe for the basketball court. They’ve been replaced with new t

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Posted on CategoriesEvents

Tune in to the free online conference full of big streetwear names

We’d like to invite you to the Startup Disrupt project’s online conference about fashion, where you’ll get primarily business insights from a group of six people, that made their hobby, streetwear, their life’s calling. The Fashion Disrupt event will kick off on the 10th of March at 18:30. You can sign up online for free. 185 billion dollars. That’s the current market value of streetwear. People like Chris Danforth from Highsnobiety, Sebastian Thies from German high-end retailer nat-2™ and other profess

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Posted on CategoriesProduct story

On Feet – Dunks with a shopping bag under the tongue?

Today I have 4 models to introduce you to, spanning the niches of experimentation, dance, hiking and shopping. Two (maybe two and a half) models are exclusively for ladies. So get comfortable and take a look at some on feet photos of the best additions to Footshop for the beginning of March. Nike Air Force 1 Experimental “What is it?” is probably the first question that comes to mind when seeing the Nike Air Force 1 Experimental for the first time. This is a natural response to the untraditional surf

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Posted on CategoriesEditorials, Projects

Celebrating International Women’s Day with the true definition of uniqueness

March 8 is annually celebrated as International Women’s Day. This year, Footshop decided to engage with the word unique, perhaps the most general, yet most specific way to describe each of us. It doesn’t even have to take more than a few seconds. The word unique is overused today, but it’s unfortunately usually used in other meanings than the one where it’s true meaning can be fully expressed. The female body is composed of a multitude of inimitable symbols of pride, the result of which can be viewed fr

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Posted on CategoriesCulture, Product story

Shigeyuki Mitsui: The story of the legendary Asics designer

Making big changes is never easy, especially when you try to change the established norms that have been around for years. Great changes and innovations are the epitome of the work of this legendary designer of the Japanese brand Asics, who gave the world one of the most important models in history - the Gel-Lyte III, and many more. This world-renowned designer has spent the last almost 40 years trying to equip the world with sneakers that are incredibly stylish, but also comfortable. Shigeyuki Mitsui, som

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